Data Cloud and AI
Data Cloud and AI
for Success
Seize the transformative potential of data cloud and AI to lead the market and explore new opportunities, elevating customer experiences to unmatched levels. Integrated with Einstein Platform 1, which is reshaping industries, this powerful combination allows you to create a unified platform for accessing and utilizing all our enterprise data.
What is Data Cloud?
Data Cloud leverages your customer data by integrating it with the Einstein 1 Platform. This integration enables external data or warehouses to activate actions and workflows within your CRM. However, Data Cloud is not solely about aggregating data; it unites entire organizations to enhance customer experiences and foster growth.
How does the Data Cloud work?
Consolidate Your Enterprise Data
Data Cloud eliminates the barriers between data sources, providing a unified platform for accessing and utilizing all your Enterprise Data. It allows for integrating unstructured and structured data into Salesforce, including emails, PDFs, call transcripts, and more. This is facilitated through our extensive range of connectors and zero-copy integrations with Redshift, Snowflake, BigQuery, and others.
Leverage Metadata for Enhanced Integration
Built on Salesforce's essential metadata framework, our Data Cloud enables a unified language that enhances integration across all Salesforce services and applications. These include Einstein AI for intelligent insights, Flow for automation processes, Apex for pro-code customization, and Lightning for user interface design.
Enhance Workflows with AI-Driven Insights
Data Cloud uses generative AI capabilities, utilizing your company's specific data to deliver secure and relevant results. It also supports the integration of external predictive models through the Bring Your Own Model feature for an efficient and improved workflow.
Artificial Intelligence
Importance of AI for CRM
Integrate AI into daily workflows to enhance agent efficiency and improve customer interactions. The AI solutions, secured by the Einstein Trust Layer, include conversational, generative, and predictive technologies that deliver appropriate responses for efficient communications. With Einstein Copilot, your AI-powered assistant for CRM, service agents can deliver better and more personal services. Moreover, Einstein 1 Service Cloud provides all the essential tools to generate instant value.
Leveraging Einstein Platform
Enhance efficiency and customization through advanced AI capabilities integrated within the Customer 360 via Salesforce Einstein. You can easily develop and launch AI-driven interactions directly within Salesforce, enabling customers and employees to engage seamlessly with Einstein for enhanced productivity. In addition, you can provide your teams with AI-powered tools that securely use customer data, ensuring every interaction is valuable.
Develop Content Through Data-Backed Insights
Seamlessly integrate Experience AI into your workflows, customized for every role and industry.
Sales AI
You can ask Einstein to write data-driven emails, generate summaries of sales discussions, and offer insights to enhance communication. Your sales team can utilize predictive analytics to automate sales processes and build better customer relationships.
Customer Service AI
Enhance the effectiveness of your customer service with AI. It can personalize interactions, boosting agents' productivity. You can ask Einstein to help you find relevant information to facilitate quicker resolutions and customer satisfaction. This empowers your agents, scales your service capabilities, and provides immediate value to your operations.
Marketing AI
Elevate your marketing efforts with generative and predictive AI integrated into your marketing platform. Utilize insights to increase engagement and tailor customer journeys, customizing outreach to captivate your customers' attention with interactions powered by Einstein.
Commerce AI
Now, customize every aspect of the buyer and merchant experience using the most advanced and reliable e-commerce AI tool. Easily automate the creation of product descriptions, recommend appropriate products, and streamline the purchasing process for a seamless customer experience.
Accelerate Your Digital Journey with Our 15+ Years of Proven Expertise
Nespon’s industry expertise and unique delivery model offer cost-effective solutions for industry-specific needs. Our Salesforce specialization drives accelerated results in platform implementation, improvement, or digital transformation.
